SEO Specialist

Google's second spam update of 2026 is done. It hit every language on Earth in two days, and the SEO world is now reading the rankings for damage.

OpenAI's strongest model yet is here, but you probably cannot use it. The US government asked OpenAI to gate GPT-5.6 to about 20 vetted partners first.

Adobe just turned its Semrush acquisition into a product. Brand Visibility measures whether AI engines name you and then deploys fixes, putting a real number on GEO.

A Munich court drew a line the whole industry was avoiding. An AI Overview is not a list of links, it is Google speaking, and Google is liable when it lies.

Googling yourself is losing its meaning. A new site asks the real 2026 question instead, whether the major AI models can recall you at all without searching the web.

One in ten people worldwide now get news from AI chatbots, yet almost none of them click through to the source. The Reuters Institute's 2026 data shows what zero-click news looks like at scale.